UpHex

UpHex helps agencies launch and manage client advertising campaigns more efficiently. The platform supports campaign workflows connected to Google and Facebook APIs, with a stack spanning Elixir, Tailwind CSS, and Ruby on Rails.

Business Problem
Agencies often waste time rebuilding ads and campaign setup for every client. They needed faster campaign launch flows backed by proven advertising integrations.

Main Features
- Digital marketing workflows for agency client campaigns
- Campaign execution supported by Google and Facebook APIs
- Backend systems built with Elixir and Ruby on Rails
- Responsive interfaces styled with Tailwind CSS
- Tools that help agencies launch and manage ads with less manual overhead

Technical Challenges & Solutions
Third-party advertising APIs change frequently and require careful integration. Campaign tooling had to stay reliable while supporting fast agency workflows.

Impact
Agencies can launch and manage client campaigns more efficiently through a platform built around practical advertising integrations.